Marcelo Souza

SET Advisor and AdTech Director - Globo

Technology leader for Globo’s digital products including Globoplay, Globosat Play, Premiere Play, Combate Play, Sites Globo.com, G1, Globoesporte, GShow, Cartola. Graduated in electronic engineering and computing at UFRJ, master’s degree in image processing at COPPE/UFRJ, MBA in business management at IBMEC-RJ and specialization course in Leading Product Innovation at Harvard Business School. For 22 years in the media industry, he has worked on digital video transmission projects, implementation of Digital TV in Brazil, TV channel distribution operations and Content Post Production, Strategic Planning, Advertising Technology (ADTECH) and Technology Strategy in Digital Media